Executed through pop-up books aiming to promote, introduce, and create the appreciation of Thai outdoor cinema to the young audience aged between 6 to 8 years old. “Rae Ma Doo” is a story narrated by three main characters; Madoo, Mayom, and Makarm with their journey to discover the peculiar culture and ecosystem surrounding Thai outdoor cinema. Building with the use of adventurous plots, paper mechanics, and paper pulleys, this creates a fun interactive experience while the audience engages with the book.